Seasonal Shine

In a recent Christmas piece for the digital media agency, virtual identity, I wanted to subtly suggest the seasonal shine i spoke of in my last post, Capturing Christmas.
Obviously one's personal life rolls into one's work.

Playing with scale and composition of the basic element of the client's identity – the square – a tactile, uncoated paper offers the perfect contrast for a splash of yuletide luster (a spot UV varnish) and gold in a delicate yet understated design.

Wrap it up in a tender red envelope and Christmas has been captured.